Remember the "thatgirlemily" blog hoax from back in July?

Well, just 5 months later, the very same marketing hoax has made it to the UK. Though this time it's masquerading as a MySpace account.

Still pretty much the same billboards, though...

Emily:



Jane Doe:



And whoa - look what programme is appearing on a satellite channel here in the UK. The very same one that "thatgirlemily" was advertising.

[Edit: is there a link between NTL/FLextech and GCap Media? BRMB certainly seem to be in on the hoax...]

So we've got a shining example of really bad PR - running a discredited viral campaign from the US in the UK, in the vague expectation that no one here could have spotted any of the US controversy. What's sadder is that some of the UK media seems to have fallen for the scam. Don't they do any research?

Original pointer to the poster and the MySpace account by A PR Guy's Musings

Blacker than a Black Thing on a Dark Night in Blackpool...

The car is finally de-dented and back from the body shop, where, as part of the repairs, it's had a complete respray. I have to say, the folk at Dees of Wimbledon did an excellent job, and it's looking very nice indeed - as spic and span as the day it was delivered from Belgium^*.

Still, due to communication problem between different departments at the garage the car wasn't serviced, so it has to go back again on Tuesday.

^*It came from Bruges. Yes, a small black coupé is the largest thing I've ever bought online. And the most expensive...

Useful website of the day: Dafont

Need a design font? This archive of free and shareware fonts has pretty much anything you'll need...

Categories include "Fancy", "Techno" and "Gothic".

Dafont.com

All Beer Is Good, Some Beer Is Better

All Beer Is Good, Some Beer Is Better
Originally uploaded by sbisson.

Bottles on the line in Monteith's Brewery. Excellent ales, and well worth the visit (if just for the tasting). A lot of interesting engineering work on site, and a traditional open fermenting process for all the beers.

I had to buy the t-shirt with the slogan I've used for this entry title...

Greymouth, New Zealand
October 2006